Published in Journey Group

·2 days ago

Why Designers Should Be Writers

It’s good to do hard things — Along with being Figma wizards and typographical geniuses, I want every designer at my company to be a writer. Or to at least regularly work on their writing. If you know me, you might think this is an annoyingly predictable desire. My background is in English and journalism, and I…

Writing

6 min read

Writing

6 min read

Published in Journey Group

·Sep 21

Designing a Magazine for a College of Science

Editorial design and strategy for Virginia Tech’s College of Science Magazine — As the annual update to alumni of the Virginia Tech College of Science, the College of Science magazine performs an important role. In this particular year, the College also had big news to announce: a new dean, Dr. Sally C. Morton, and her vision for the College — to pursue…

Design

3 min read

Design

3 min read

Published in Journey Group

·Jul 20

Designing a Unified Visual Identity for Virginia Humanities

A new look for a cultural institution — Virginia Humanities connects people and ideas to explore the human experience and inspire cultural engagement. Established in 1974, Virginia Humanities offers a diverse array of programs — from public events to radio programs to books to digital resources — to help Virginians explore the past and understand the present. With…

Branding

3 min read

Designing a Unified Visual Identity for Virginia Humanities

Branding

3 min read

Published in Journey Group

·Jul 6

A Name and Visual Identity for a Momentous Event

Branding for the 50th anniversary of the National Endowment for the Humanities — In 2016, the National Endowment for the Humanities hosted a four-day celebration of the 50th anniversary of the organization, inviting such luminaries as Salman Rushdie and Alice Waters to speak at the event. In light of this significant milestone, Journey Group was asked to devise a name and visual identity…

Branding

3 min read

A Name and Visual Identity for a Momentous Event

Branding

3 min read

Published in Journey Group

·Jun 22

A Limited Edition Box Set Remembering the Civil War

Designing a collectible product for the 150th anniversary of the war — Between 2011 and 2015, the U.S. Postal Service issued stamps to remember each year of the Civil War for the war’s 150th anniversary. …

Design

2 min read

A Limited Edition Box Set Remembering the Civil War

Design

2 min read

Published in Journey Group

·Jun 7

Reimagining an Investors Report

The design of an annual report for the Darden School of Business — The Darden School of Business at the University of Virginia needed to extend its new brand to the annual Darden Investors Report. With the School’s new slogan — put your why to work — the Journey Group team was invited to redesign and reimagine the report under the umbrella of…

Design

3 min read

Design

3 min read

Published in Journey Group

·May 11

A Fresh Look for a Farm Brewery

Branding and visual identity for Pro Re Nata Brewery — As the first farm brewery in Virginia, Pro Re Nata needed a brand identity that communicated its unique spirit. Journey Group was invited to design the brewery’s first brand expression. The work at hand The brewery owner is a doctor, and the name of the brewery refers to the Latin phrase written on prescriptions (meaning “as needed”).

Branding

3 min read

Branding

3 min read

A Fresh Look for a Farm Brewery

Branding and visual identity for Pro Re Nata Brewery

As the first farm brewery in Virginia, Pro Re Nata needed a brand identity that communicated its unique spirit. Journey Group was invited to design the brewery’s first brand expression.

The work at hand

The brewery owner is a doctor, and the name of the brewery refers to the Latin phrase written on prescriptions (meaning “as needed”).

Published in Journey Group

·Apr 27

Designing Batman

The creation of the Batman postage stamps — In 2014, the U.S. Postal Service released stamps celebrating Batman, one of the most iconic superheroes in American lore. Journey Group’s president Greg Breeding served as the art director and designer for this memorable pane of stamps. Stamp design Inspired by the depictions of Batman throughout his 75-year history, Greg chose to showcase eight unique designs in a pane of 20 stamps.

Design

2 min read

Design

2 min read

Designing Batman

The creation of the Batman postage stamps

In 2014, the U.S. Postal Service released stamps celebrating Batman, one of the most iconic superheroes in American lore.

Journey Group’s president Greg Breeding served as the art director and designer for this memorable pane of stamps.

Stamp design

Inspired by the depictions of Batman throughout his 75-year history, Greg chose to showcase eight unique designs in a pane of 20 stamps.

Published in Journey Group

·Apr 13

A New Identity for a College in West Virginia

Branding for Bluefield State College — Bluefield State College was founded as a historically Black college in Bluefield, West Virginia, in 1895. Since then, the college changed as dramatically as the region did, and by 2016, the school was in great need of a fresh, engaging visual identity. …

Branding

2 min read

A New Identity for a College in West Virginia

Branding

2 min read

Published in Journey Group

·Apr 1

A Postal Passport to the Galaxy

Designing a collectible product celebrating the exploration of space — With the issuance of the 2018 Sally Ride stamp, the U.S. Postal Service challenged Journey Group to create a collectible product to appeal to stamp collectors and the general public. Pushing the boundaries The Journey Group team was not content to create a standard collectible folio: Instead, the print studio devised a comprehensive…

Design

2 min read